Citrix offers no compromise Windows applications on smart phones

At its European Synergy conference in Barcelona last month Citrix announced a major update to the Citrix Labs skunk works project that was previously known as Project GoldenGate. Golden Gate was a technology demonstrator that was designed to show how to a common off the shelf application, in this case Microsoft Outlook, could be reworked as a mobile application. Why is this important?

Can Citrix Project GoldenGate make it worth delivering virtualized applications to a smartphone?

Application Virtualization’s benefit is that your business application is no longer dependent on the operating system. Project GoldenGate is Citrix’s new offering to support application deployment to smartphones. Project GoldenGate may be a nice to have for some existing Citrix corporate customers, possibly for a SaaS vendor – but by the time Citrix mature this offering will either web applications work just as well on a smartphone, or will there be established development houses who can offer application that work directly on your company smartphone devices without the Citrix infrastructure and without the Citrix license cost?