Is Dazzle Really the Future?

Citrix’s release of the new Dazzle TechPreview “puts the personal back into computing”. Dazzle is said to make self-service IT a reality, giving users simple access to apps and IT services, in order to bring the economics of the web to enterprise IT
But, is such service really what Citrix should be focusing development time on, would such a service give business benefit, and can Dazzle be utilised in an Enterprise Architecture?